Magento is a powerful and fastest- growing e-commerce platform. It is written in PHP and built on an open-source technology. It lets you build your own online store and offers you an adaptable shopping cart system along with a control over the content, look and functionality of their online store. It allows customization of functionality on a large scale.
It is completely scalable and offers great adaptability via its modular architecture. It has a comprehensive range of control options. It offers several powerful features in catalogue management, search engine optimization, content and functionality that any retailer would come to expect. It allows product and catalogue browsing product comparison and product filtering.
It also enables you to add new products, manage your inventory and update product batch along with easily managing shipments and orders and integrating several payment procedures.
It’s built especially with an intention to sell goods and services online. Few primary advantages of using Magento are given below:-
Theme Purchasing Facility:
It’s Open Source:
It’s SEO Ready:
It speaks search engine optimization. The Meta data tells the search engine what a block of text or image refers to. It’s easily changeable selected functions allow you to keep the search engine happy.